|   Home   |   Profile   |   Practice Areas   |  Our People   |   Practice Groups   |   Laws and Regulations   |   IP Resources   |   Forms  |  Career  |  Contact  |
Your Position >>> IP Resources >>> What is New
    What is New
    News Letter
    FAQs about Trademark
    Case Express
   
 
China is in urgent need of overseas trademark protection mechanism
2017-11-7

Recently, the Forum on Overseas Trademark Rights Protection for Chinese Enterprises (hereinafter the forum) was held in Guilin. Representatives from enterprises, agencies, industry organizations and governmental departments made thorough discussion on how to improve the mechanism for oversea trademark protection and help domestic enterprises to go abroad.

The forum introduced the general profile of overseas trademark protection; analyzed typical cases regarding overseas trademark protection; and discussed how to establish the efficient working mechanism.

It is noted that with the development of economic globalization, Chinese brands have strengthened their capability for overseas market development. However, there still exist some problems: weak awareness of beforehand prevention, lack of knowledge in the legal system of other countries and insufficient ability to protect their own rights. Therefore, China is in urgent need of a sound trademark protection mechanism overseas.

During the discussion, Huawei Technologies Co., Ltd., Alpha Group Co., Ltd. and Guangdong Chigo Air-conditioning Co., Ltd. shared their own cases concerning the malicious squatting of trademark “HUAWEI” in Africa, squatting of the animation image “超级飞侠” in Indonesia, and squatting of trademark “Chigo” in Africa. These cases indicate that overseas trademark protection indicated how important it is to have joint efforts of both enterprises and government to protect the trademarks.
Top

| INDEX | COLLECTIONS | CONTACT | © NTD Patent & Trademark Agency Ltd.  NTD Law Office
Add:9th-11th Floor, Block A, Investment Plaza, 27 Jinrongdajie, Beijing 100033, P.R.China
Tel:(86)-10-63611666    Fax:(86)10-6621-1845/46/47/48    E-mail:mailbox@chinantd.com